Customer Relationship Management (CRM) and how you and your business can benefit from it”.
In her presentation, Gill will cover the following topics and how they apply to small and medium sized businesses:
• What does CRM really mean?
• How CRM got to its current position
• Organisations and their approach to CRM
• A brief overview of the technology which supports CRM
• Some hints and tips on how to make your CRM project successful
• Benefits of a well implemented CRM solution
• How Opsis approach a CRM project
Gill Walker
Gill specialises in empowering companies to optimise sales by getting to know their customers and delivering the services and products they require. She has been specialising in CRM for over ten years, and for the last five years has focussed on Microsoft CRM as the market leader in CRM, when considered from a value for money perspective. Gill Walker is a Microsoft Certified Professional in all three of the MS CRM disciplines (Installation & Configuration, Customisation, and Applications Professional).
She owns and operates Opsis - a boutique consultancy totally focussed on implementing and improving the Customer Relationship Management strategies and requirements of Small and Medium Business’s (SMBs). Gill will identify where you are losing time or missing opportunities, and assists in implementing solutions to overcome these issues. Her aim is to act as a conduit between your business and technology to ensure that the ideal solutions are delivered meet your business requirements.
So, please join us on Friday 7th August to listen to Gill and gain an insight into the realm of CRM.
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